Diva Melani HurtadoI drank 75 different teas in a single day to help make you the best boba.As many of you know, I run a mobile bubble tea shop where I throw global boba classes and parties. As part of this, I’ve been rubbing…Nov 15, 2022Nov 15, 2022
Diva Melani Hurtado9 lessons from onboarding mobile-app usersProverbs say, “You never get a second chance to make a first impression”…and this is just as true for your mobile app experience.Nov 23, 2021Nov 23, 2021
Diva Melani HurtadoinThe StartupUX Case Study #1: How do we influence a user to create a login through design?“Graphical elegance is often found in the simplicity of design and complexity of data”.¹ This challenge of dwelling between complexity and…Aug 1, 2019Aug 1, 2019
Diva Melani HurtadoHere Is How We Trick Your KidsHave you ever reviewed your bank account and noticed a bunch of random charges from Apple that you don’t remember making?May 13, 2019May 13, 2019
Diva Melani HurtadoCharge Me Once, Shame On You (and Your iOS Subscription Strategy)It was June 2016, when Apple announced that they would be rolling out subscription capabilities to all 25 app categorizes. Previously…May 23, 2018May 23, 2018
Diva Melani HurtadoinTinybop LabsHow to be a Product Manager in SpaceI’ve wanted to be a Product Manager since I was a kid. Well…no, when I was a kid I wanted to be a herpetologist (lizard scientist), but I…Dec 13, 20163Dec 13, 20163